Big Brother is famous reality show that features contestants who live together in a specially constructed house that is isolated from the outside world. The first show which is based in Dutch began in September 1999 and since then became a major franchise with 54 adaptations around the world.
In Africa, we got to see a Pan-African version of the game show from M-Net between 2003 - 2014 before becoming a Naija exclusive by Africa Magic from 2017 and onwards through DStv.
It was recently reported that Liberia would be making its own version of the game show which will launch on DStv channel 399 not sure what's wrong with 198 which begs the question on whether M-Net plans to revive Big Brother Africa with regional adaptations if so how would they able to cram all those shows in 1 year.
My guess would be that MultiChoice and M-Net will eventually operate Big Brother as a full-time brand not just in Nigeria but the rest of Africa as well. I can see some having a joint game show of course.
From what I've gathered, this franchise is all about welcoming talent and unlike Idols SA pop-up channel. This one is not reserved for only auditions.
Last year, MultiChoice's content boss (who died of COVID-19 complications may she R.I.P.) mentioned how popular the show has become and how the viewership has grown exponentially during the pandemic.
With that in mind, a permanent feed doesn't seem far off and I know it's a lot to process but my idea for this channel is to give at least 6 month coverage perhaps reduce the duration to get more markets onto that space and to air repeats for the rest of the year and often run a second channel when the content gets bigger.
While the pop-up ran across all packages or at the ones paying more than R100 this permanent one will be available to the family package (my opinion). Not saying Access customers will lose anything but they'll have open windows when it's live or repeats could work to better save up on costs.
There's other channels on DStv airing new episodes throughout the year which would actually affect the viewership that's why mentioned repeats. It wouldn't also be the best time to deploy such antics during the December holidays since some viewers won't be invested to their TV screens.
Big Brother Africa would join fliekNET which served as a yearly pop-up before becoming a full-time channel. MultiChoice has been Afrocentric and more focused on what they have as opposed to what's still available which is the reason for Honey, Wild Earth, Moja 9.9., Novela Magic, Maisha Magic Movies, kykNET Lekker, Abol TV and Pearl Magic Prime.
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