In the summer of 2019, AMC International and Paramount made a loss of £8,024,000 before tax £4,000 and a year later amidst the pandemic witnessed a small increase in an impairment charge of £8,643,000 with net assets worth £4,069,000.
Earlier in the month, CBS Reality remained onboard their stable while other CBS brands like CBS Justice, CBS Drama and Horror Channel were axed for Legend, Reality Xtra and Horror Xtra as rumours swirl about the dismemberment of their partnership.
As seen in their financial records in the summer of 2020, AMC International is in a loss making position with a net current liabilities of £7,178,641 (2019: £7,162,843) and negative equity of £7,178641 (2019: £905,317) with Paramount offering funding until for the rest of 2021 and discussing future prospects by the end of 2022.
Taking that to account, the name change could have something to do with the reported losses and the changes could spell the dismemberment of Paramount and AMC International after 10 years.
CBS Reality as mentioned is the only channel to not have been affected by the change but what if the reason behind that wasn't Warner Bros. Discovery's Really channel which has a similar coat of paint to the Reality portion of the name but something bigger.
Reality Xtra which is seen as a spin-off to CBS Reality even though that's not the case with the programming was once the name used on the main channel. Is it possible that CBS Reality will close and merge onto Reality Xtra? If so why not do it sooner?
CBS Reality has a lot of decent and mature content compared to MTV and E! on top of various cable providers so maybe they're fulfilling agreements with some suppliers before axing the channel with content moving over to Reality Xtra.
